Episode 38: Building an audience or following on social media is no longer an influencer-exclusive goal. Entrepreneurs and business builders can leverage a large following to reap benefits to their business. Alex Lieberman (@businessbarista) breaks down 5 easy, doable steps to build a content strategy to build a better audience in today’s connected world.
Timestamps:
(00:18): Intro
(01:14): Why build an audience
(03:46): Define your goals
(05:56): Build your content pillars
(10:06): Picking your audience
(12:49): Choose your platform
(15:33): Content that sings
(16:04): 2 buckets for content
Send us an email and let us know what you think of the idea! foundersjournal@morningbrew.com
Links:
#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/
Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew
Follow Alex!
Alex Lieberman (@businessbarista)
Learn more about Shopify here: https://shopify.com/crazyones
Learn more about your ad choices. Visit megaphone.fm/adchoices
