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8min chapter
The Underground Marketer Making Millions Selling Toys | Luca Netz - Pudgy Penguins
We're Gonna Make It
Pudgy Penguins: From NFT to Retail Success
This chapter examines the rise of Pudgy Penguins in the NFT community, focusing on its unique appeal and cultural moments that propelled its popularity. It highlights strategic marketing efforts, including influencer partnerships and product innovation, that facilitated the brand's successful entry into mainstream retail.
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Listen to the best highlights from the podcasts you love and dive into the full episode