Shopping Evolution: Amazon's Haul Experience

This chapter explores a recent experience with Amazon's 'haul' service, comparing it to the nostalgic excitement of traditional online shopping. The discussion highlights the changes in consumer behavior towards shopping, including the gamification of spending thresholds and the evolving role of AI assistants like Alexa. It further examines Amazon's strategies in adapting to modern shopping preferences while reflecting on the impact on user satisfaction and the future of retail.