INTERVIEW: Rob Petrozzo on building Rally Rd, how to test startup ideas before you quit your job, storytelling, leveraging personas for brand and marketing, raising money, and differentiation.
Idea to Startup
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The Three Components of Product, Design, Engineering and Finance
The three of you who have unique skill sets or knowledge bases that are perfect for this opportunity. You can't think of a better three people to start that company. It's also pure luck. And that like, we all truste each other. We fight all the time, but the fights are always rooted in fiercely defending your portion of the product that we've built. So i want to be put in my place in those situations.
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