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14min chapter
Josh Kaufman: The Shocking Link Between MBA & Career Success! The Easy Hack To Making Money Whilst You Sleep!
The Diary Of A CEO with Steven Bartlett
Understanding Consumer Value Creation
This chapter explores the core principles of value creation through the lens of a candle business, emphasizing the importance of understanding consumer desires beyond surface-level feedback. It highlights the significance of validating business ideas with actual market interest and recognizing buying signals through consumer behavior. By sharing insights and anecdotes, the discussion encourages entrepreneurs to identify business opportunities by observing human behavior and addressing unmet needs.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode