The Startup Letting 99% of People Build Apps Without Code
Marketing Against The Grain
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Balancing Development and Distribution in Startups
This chapter explores the critical relationship between product development and distribution strategies essential for startup success. It emphasizes the shift towards creator-led businesses, the impact of AI on marketing, and the need for marketers to adopt a 'builder mindset' using no-code platforms. The discussion also highlights the importance of storytelling, creativity, and cohesive teamwork in modern marketing efforts.
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