Subliminal Messages Are Not Going to Work Ever. Yeah.

People are evolved to reject ideas that don't fit our priors. And so what demagogues or subliminal messages will do is distract system in order to get something, slip it in into system one and guard the gate. The idea is just sprinkled throughout like in the rumor, the rumor chapter, especially. It acts as a break on their willingness to spread any kind of rumor.