How to build a social media strategy step by step
Marketing Meetup Podcast
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The Importance of Social Media Strategy and Building Trust
This chapter discusses the importance of social media strategy and how it is often undervalued in businesses. It highlights the changing dynamics of search and social media, emphasizing the psychological factors driving the trend. The chapter also emphasizes the role of trust and word of mouth in building a brand and provides six golden rules for social media success.
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