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5min chapter
The Do's and Don'ts of Working with a Marketing Agency (ENCORE)
RESTAURANT STRATEGY
Avoiding Marketing Agency Pitfalls: Setting Realistic Expectations and Measuring Success
This chapter discusses common pitfalls to avoid when collaborating with a marketing agency, particularly focusing on setting realistic expectations and the importance of tracking performance. It underscores the need for effective communication and the measurement of ROI and ROAS to ensure marketing investments deliver meaningful results.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode