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16min chapter
#218 James Kemp - 5 Hard Truths on Growing Your Online Business to $100K/Month
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Navigating Sales Cycles and Audience Engagement
This chapter explores the intricacies of sales cycles in entrepreneurship, focusing on the hidden costs linked to prolonged sales processes, especially in B2B contexts. It emphasizes the value of cultivating a responsive audience over a larger one and discusses effective communication strategies for engaging with them. The conversation also touches on balancing content delivery with client engagement while reflecting on personal transformations and the importance of prioritizing well-being in business.
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