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2min chapter
The State Of A.I. In 2023: Useful Tools Vs Hype (#120)
Marketing Against The Grain
AI and the Future of Marketing
Marketing is going to be, I think, the backbone of the AI automation of a lot of this stuff. The best marketers you can get very crisp on messaging can actually create things that are engaged and can create things that stand out. That skill is not going to be commoditized by AI, I do not think. It seems like 10 times more likely that the average company is going to have a virtual avatar support or BDR rep before they have AI writing high in marketing content.
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