The Prof G Pod with Scott Galloway cover image

Living for Longevity — with Dan Buettner

The Prof G Pod with Scott Galloway

CHAPTER

The Second Mouse Strategy: Apple's Innovative Approach

This chapter explores the stock market dynamics of top tech firms, with a special emphasis on Apple's innovative strategies. It introduces the 'second mouse strategy,' showcasing how Apple capitalizes on successful innovations while also assessing its prospects in artificial intelligence.

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