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Maximizing Conference Value for Asset Managers
This chapter explores strategies for asset managers to maximize their effectiveness at conferences, emphasizing the importance of clear planning and relationship building. It discusses the various types of conferences and how fund size influences engagement tactics, urging a focus on genuine connections rather than immediate sales. The speakers highlight the necessity of patience and education regarding the long-term benefits of networking, while also addressing the evolving dynamics in fundraising, particularly in regions like the Middle East.