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Alex Greifeld Tells Me And Nasrin How To Grow A DTC Fashion Brand

The Andrew Faris Podcast

CHAPTER

Navigating Brand Building in DTC Fashion

This chapter delves into the critical role of branding for Direct-to-Consumer (DTC) fashion brands, highlighting the need for a balance between brand consistency and performance. It offers practical insights on positioning a brand while prioritizing customer experience and emotional engagement.

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