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Alex Craddock, CMO of Citi: Own Your Career & Know Your Motivation
Building Better CMOs and Marketing Leaders
Intro
This chapter highlights the role of personal motivation in career advancement within marketing. It discusses the shift from executing strategies to embracing deeper rewards as marketers transition into senior roles, alongside the challenges of fostering creativity and strategic thinking.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode