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How to run strategic marketing campaigns for your agency

Creative Agency Account Manager Podcast

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Designing Effective Marketing Strategies

This chapter explores strategies for crafting impactful marketing talks and campaigns, focusing on clear objectives and audience targeting. It emphasizes the use of innovative tools like QR codes and dedicated URLs for tracking success, while discussing the challenges agencies face in lead generation and client relationship optimization. The conversation advocates for diverse and adaptive marketing approaches, highlighting the value of personalized engagement to understand and cater to client preferences.

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