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11min chapter
Inside the World of Music Tech Influencers
Music Tectonics
Navigating Influencer Partnerships in Music Tech
This chapter focuses on the strategic selection of content creators for influencer marketing campaigns in the music technology sector. It emphasizes the importance of relationship building, performance metrics, and the collaborative potential between creators and brands. Additionally, it highlights emerging trends in social media usage and the necessity of diversifying platforms to ensure effective marketing engagement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode