Corner Office Conversation With Monika Shergill, VP, Content, Netflix India
The Morning Brief
00:00
Navigating India's Streaming Landscape
This chapter explores the hybrid streaming model combining advertising and subscriptions, particularly in the context of the Indian market. It focuses on the rise of regional content, Netflix's investments in South Indian cinema, and its strategies for engaging diverse linguistic audiences through dubbing and subtitling. Additionally, the chapter touches on the coexistence of OTT platforms and theatrical releases, subscriber retention, and the potential for expanding sports content.
Transcript
Play full episode
