19min chapter

Ecommerce Playbook: Numbers, Struggles & Growth cover image

Why Ecommerce Is About to Get Even Harder (Here’s How to Survive)

Ecommerce Playbook: Numbers, Struggles & Growth

CHAPTER

Adapting E-commerce to AI Challenges

This chapter examines the complex interplay between AI technology and the evolving e-commerce landscape, emphasizing the need for human insight and emotional intelligence in client interactions. The discussion highlights the diminishing effectiveness of traditional search engines and the potential of conversational AI, urging businesses to innovate their strategies in response to rising operational costs and changing consumer behaviors. Listeners are encouraged to critically assess financial metrics and explore unconventional strategies to enhance sustainability in their business operations.

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