The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

308: A Practical Guide to Interviewing Customers for Your SaaS - with Michele Hansen

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

How Did You Come Up With the Idea for This Book?

Before i was running our company full time, i was a product manager. And my favorite area within that was cust research. When i went full time on diocodio, that's where i spent a lot of my time. So for several years, i was having regular conversations with founders about doing customer research.

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