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E54: Why are more CMOs becoming CROs?

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Introduction

A discussion with special guest Kathleen Booth, SAP of Marketing and Growth for Pavilion, about humorous anecdotes of parenting a teenager who has taken charge. The hosts introduce the podcast 'Topline' aimed at founders, operators, and investors in B2B Tech, emphasizing the common use of Sales Loft by revenue leaders at notable companies.

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