I think a really good trend that I'm seeing now, which I'm so excited about. In the wellness space, Andrew Huberman is one of the main ones leading this. He's inviting on people on his podcast that he disagreed with or disagreed with him and that he changed his mind on. So I think the dialogue is what society is craving for. People are smart. They're waking up. If they don't hear in a nice way for the benefit of the audience, not that we're a got you journalist,. if they don't hearing us stress testing their argument, I'm hearing for more people than ever before.

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