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E002 - Jing Jing Tan, Research Leadership at Uber

UX Research Rundown

CHAPTER

Are Engineers More Engaged in Voucher Research?

At Uber, our team primarily focuses on strategic research and the upstream type of research. We actually train PMS and also designers to do it themselves, or we use vendor supports. But the more it is around visioning and longer term work, the more teams will be involved. So beyond just the product team and the design team, we may involve marketing intelligence. And data science and UX are actually partner really, really well together because data tells you what's going on with the behavior and then the UX are telling you the why.

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