Paul Craven - How Magic's Insights Can Revolutionize Your Understanding of Behavioral Finance
Standard Deviations with Dr. Daniel Crosby
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What's a Behavioral Science Book That Needs More Love Than It's Got?
Darren Brown recommends Pre-Souration by Bob Chaldini. He says it's one of the best books on sales ever written, but underappreciated. Less than one in three will help you if someone approaches you with a survey. But more than three calls that people would help you if you ask them first.
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