Marketecture: Get Smart. Fast. cover image

Episode 17: Stephanie Layser from Amazon on why AWS loves publishers

Marketecture: Get Smart. Fast.

CHAPTER

The Future of Clean Rooms

The ultimate need for privacy-enabled technologies is still very strong. Clean rooms are aligned with two of the biggest trends in ad tech, which are CTV and retail media. Google reported YouTube down 3%, and the network business down around 8% roughly.

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