The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

341: Wingman: From CRM Frustrations to 7-Figure SaaS - with Shruti Kapoor

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

How Do You Create a Moment With Minimal Effort?

SAS founder says the perceived work, even though customers might not say it, is a common problem. SAS identified pockets in the product that required the minimum setup from customers and only pitching for those to get people started on. "How do I create a moment with minimal effort so that then the person was, they see the value," he asks.

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