AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
How Do You Create a Moment With Minimal Effort?
SAS founder says the perceived work, even though customers might not say it, is a common problem. SAS identified pockets in the product that required the minimum setup from customers and only pitching for those to get people started on. "How do I create a moment with minimal effort so that then the person was, they see the value," he asks.