The Art of Sales with Art Sobczak cover image

074 GUEST: Oren Klaff on Getting People to Think Your Idea is Their Idea

The Art of Sales with Art Sobczak

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Why Do You Write Flip Descript to Solve This Problem?

The buyers have almost total control they own sellers, right? You give them information, you explain to them the product or the service. And then they rightfully ask for a proposal or a contract or a price. The moment they know the features, the benefits and the price, they put you in a box and put you up on a shelf - that's an option. Then they immediately take that and they go look for another provider that's cheap or free. Get rid of that script where the buyers own you. Run the script, put you inA box and decide when or if they'll ever work with you. Because it colossally wastes your time,. makes your pipe line, unpredictable

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