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7min chapter
How Shein and Temu Snuck Up On Amazon — With Louise Matsakis
Big Technology Podcast
TikTok's Market Strategies and E-commerce Ambitions
This chapter explores TikTok's marketing strategies and e-commerce aspirations, comparing its approach with that of Shein and Temu as they enter the U.S. market. It also addresses potential regulatory challenges and the unique shopping experience that TikTok offers, alongside the implications of its potential ban in the U.S.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode