Church social media strategies that DIED in 2024
The Pro Church Tools Show with Brady Shearer
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Reusing Content and Consistency on Social Media
The chapter emphasizes the challenges of using the same handle across social media platforms and suggests avoiding this dated strategy due to the evolution of search capabilities. It also discusses the importance of having a 'content emergency fund' for reposting successful content and maintaining consistent engagement with followers. Additionally, it delves into the inefficiency of automated direct message replies on social media, highlighting the need for authentic human interaction in online communications.
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