How Shannon Built Lume Deodorant Into A 9-Figure Brand In Under 5 Years
Capitalism.com with Ryan Daniel Moran
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What Was Your Life Situation When You Started the Brand?
I feel like i've been preparing my whole life for this. The idea came over two decades ago for loomy, and just getting my life into a position where i could invest the amount of time and even resources to something like loomy. And so i got to a point where it was like liver die for me. In many ways, loomy saved me. It brought, brought me back. That's a pretty deep story. R youere probably weren't prepared for that. Yet, it was like all that life experience was the research and development to give you the perspective that you needed to go build this company that became an ie figure company. So would you be willing to share
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