How to Be a Successful Cannabis Business

E.J. Schulz: Is there backlash from some of the old school cannabis people when they see people like yourself come to the industry? Kevin George: I mean, I want to compare it to what's happened. You know, you're very familiar with the alcohol business, the craft. Suddenly the big brewers started creating craft brands and suddenly all these smaller players said, oh, they don't know what they're talking about. E.J.: Do you think that you have to be respectful of the founders and the people who have built these businesses up as you come in and try to help? KEVIN GEORGE: As long as you're respectful of each other, of