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2min chapter
6 Ways You're Undervaluing Your Ad Spend
The Andrew Faris Podcast
Maximizing Ad Spend With Strategic Metrics
This chapter explores six key metrics for assessing the efficiency of advertising spend, particularly on Meta platforms. It highlights the importance of metrics like 28-day click ROAS and the role of retention and LTV in driving business growth while cautioning against hasty diversification of ad strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode