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Steve Blank: Great Entrepreneurship is Artistry

Pattern Breakers

CHAPTER

What I Love About Ontribuners Is Their Sensitivity?

Wasye: Art is not a job. It's a calling. Artists are crazy pe right? I meanye. The valley was built on artists as entrepeners, and entrepenerings artists who were driven by a passion of creating something that never existed before. Wasye: Noticing is one of my favorite verbs when it comes to zero to one - because most people think it's about selling, but it's really about notice. And the wrong way to do it is go give them a pitch deck. The right way has to be to try to deeply understand the problem you think they have.

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