What Next? cover image

Growth and Ownership: Two Sides of the Same Coin

What Next?

00:00

Nerds vs. Norms: Bridging the Tech Gap

This chapter explores the contrasting motivations and preferences of two distinct consumer groups shaped by technology: 'nerds' and 'norms.' It emphasizes the significance of understanding these differences for effective communication and product marketing, particularly within the context of cultural attitudes in Germany.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app