The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

329. The $8.3T Opportunity in Procurement, How to Sell to the Fortune 500, Building a Bottoms Up Culture, and Mastering Cold Emails (Kevin Frechette)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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Building an Enterprise Business Proposal

It's how do we get as much earned revenue as possible? Bcause when you start to hit scale, you see the public company is like like snowflake thate. It's having that urn versus just the inbound, outbound. We're rally trying to put a bigger focus on that. So it's expansion revenue plus referi base revenue. If yo thare looking to build their i initial business cases, specially if its in the enterprise level, couple like main themes. One is that it needs to be co built with your customers and prospects. People think all we need to build itneeds to be perfect. But this is something that i was able to draw on a

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