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15min chapter
The 3 Big CRO Myths DEBUNKED with Raphael Paulin-Daigle
Perpetual Traffic
Navigating Client Expectations in CRO
This chapter explores the complexities of client relationship management in conversion rate optimization (CRO), highlighting communication and education as key strategies. It addresses the challenges of aligning client expectations with realistic goals and discusses the pitfalls of vanity metrics in the evolving CRO landscape. Through anecdotes and insights, the speaker emphasizes the importance of a data-driven approach to achieve genuine conversion outcomes.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode