The Retail Pilot cover image

Tech Talk: Strengthening Customer Engagement with User-Generated Content (UGC) - A Conversation with brkfst.io Co-Founder & CEO, Joe Yaku...

The Retail Pilot

00:00

Maximizing User Engagement through Diverse UGC Strategies

This chapter explores the importance of user-generated content (UGC) in platforms like TikTok and YouTube Shorts, advocating for significant investment and strategic volume in UGC efforts. It discusses the creation of flexible briefs for content creators to enhance engagement and produce diverse, impactful submissions.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app