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How to Motivate Customers (and People) feat. Airstreams

Idea to Startup

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The Virtual Farmer's Game

A business school student is playing a game that makes him plant crops and water them. "I'm not sure what's more pathetic: Him doing it or me watching, but I don't judge anyone on how they spend their time," he says. If we paid this guy a few bucks an hour to do what he's doing, it'd be a human rights violation,. But he chooses to do it for free. He's actually probably paying to play the game.

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