The Business of Customer Love Year in Review Special 2023 with Brittany Hodak, Nate Henderson, Carol Meyers and Andy Cockburn
The Business of Customer Love
Prioritizing Customer Success in the Cybersecurity Industry
This chapter explores how cybersecurity company Blackkite prioritizes customer success and satisfaction, using strategies like dedicated customer support, onboarding, regular check-ins, and integrated systems. Their impressive results include high NPS score, positive reviews, and low sales and marketing costs.
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