AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
23min chapter
Stop Burning Cash: Tips to Optimize Your Paid Marketing Budget
App Marketing by App Masters
Optimizing Paid Marketing Campaigns for Mobile Apps
The chapter covers strategies for optimizing paid marketing campaigns for mobile apps, emphasizing the importance of data analysis to track campaign performance. It discusses setting up app event optimization within advertising campaigns, budget considerations for Meta and mobile app sales campaigns, and various tactics like testing creatives and choosing the right Mobile Measurement Partner (MMP) platform.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode