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11min chapter
Win local customers with craveworthy marketing with Gregg Majewski
The Local Marketing Lab
Strategies for Attracting and Retaining Customers
The chapter explores various strategies for attracting and retaining customers in the restaurant industry, such as offering samples, listening to customer feedback, and identifying unique value propositions. It emphasizes the significance of hands-on leadership, customer engagement, and consistency in customer service to differentiate businesses and build a loyal customer base in a competitive market.
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