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The Number One Reason Why You Resist Making Big Changes In Your Life with Jen Sincero

The Science of Success

CHAPTER

When It Gets Challenged, It's Not Going to Get Challenging

If your identity is not on board, if you haven't really sat and thought about what you've got going on as far as your thoughts and beliefs go, you're going to drop the ball. This is why so many people fail at their New Year's resolutions. It's one of the reasons is that they don't work on the identity. They know what they're going to do, but they haven't spent any time thinking about what they believe about it. You would have done it already if it wasn't going to get challenging.

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