S3 E15 - Paid vs Organic Media Strategy | Carl Ferreira & Kaylee Edmondson
Stacking Growth | The B2B Marketing Podcast
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The Importance of Core Relevance in Research
Kaylee: When companies do research, they're really asking a lot of questions that I don't think are relevant. She says customers can be the better informant information for our content. Kaylee: Ask more questions around their role and but also what risks are you identifying?
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