Introduction

Email marketing is one of the most powerful tools for connecting with readers and selling books. Obviously, you want a lot of email subscribers, but it doesn't matter how many subscribers you have if they don't open and read your emails.
How do you craft the kind of emails that capture your reader's attention and help you sell more books?
In this week's episode, you'll learn

• Three elements that make readers open your emails
• Which element is least important
• What to write in your email newsletter

If you don't yet have your first 1,000 newsletter subscribers, listen in, and you'll be on your way to 1,000 subscribers. Be sure to check out the blog version for a long list of links related to growing your email list.

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