Avoiding CRO myths
The Unofficial Shopify Podcast
00:00
Empowering Customers and Improving Order Management
This chapter examines the issues online retailers encounter with order cancellations and presents Cleverific, a self-service tool that empowers customers to modify their orders. It also emphasizes the value of blending qualitative and quantitative data for improved decision-making and the role of iterative testing in enhancing conversion rates.
Transcript
Play full episode
