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How to Lead a Sustainable Business and the Future of Fashion
Intelligence Squared
I've Built Her to Scale Because We Need Change
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On whole, our business is definitely geared towards genziesd and millennials. They are the people really driving the charge on sustain ability. And to your point about generation c, there's a hony generation now who, once thing's done incredibly differently. So i think we're at a time where absolutely our platform on line is linked very heavily towards the genzes and the millennials. In our physical pop up space, we have a much older demograph. So we get 50 year old women renting dresses. I was in stall yesterday and we had a six year old woman renting a really funky two piece suit for her sixtieth birthday. It's been really nice to see that split
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