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12min chapter
A System for Communicating Your Value
The Value Pricing Podcast
Systematic Approaches to Communicating Value
This chapter explores the vital role of effective communication in value pricing, highlighting strategies to influence client perceptions. It presents methodologies for uncovering client value and emphasizes the importance of structured conversations to enhance pricing strategies through quantifying pain points and benefits.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode