
Tariffs, Takeovers & Our Encore Interview with Carrie Baker, President-Canada Goose
Remarkable Retail Podcast
Intro
The hosts reflect on a past interview with the president of Canada Goose, exploring the brand's evolution and strategic direction since 2023. They also share their experiences at the flagship store and discuss current issues like tariffs and an exciting upcoming event in Las Vegas.
In this episode of Remarkable Retail, hosts Michael LeBlanc and Steve Dennis break down a high-stakes week of retail headlines before reprising a conversation recorded two years ago with Canada Goose President, Carrie Baker. Carrie touches on the brand's unique positioning, DTC growth strategy, sustainability initiatives, and product line extensions.
Retail News Breakdown:
- Tariff Whiplash – The Trump administration’s latest on-again, off-again tariffs are leaving retailers scrambling. What’s the real impact on pricing, inflation, and supply chains?
- Walgreens Goes Private – Sycamore Partners is taking over the struggling pharmacy giant in a $10 billion deal, but is this a turnaround or just a temporary fix?
- Retail Earnings Mixed Bag – Target unveils a $15 billion growth plan, Best Buy braces for tariff-related costs, and Macy’s fights for relevance. Meanwhile, Nordstrom posts its last earnings as a public company.
Revisiting Canada Goose: Then & Now
After the news, we rewind to an insightful conversation with Carrie Baker, President of Canada Goose, recorded at ShopTalk two years ago. At the time, Canada Goose was expanding its direct-to-consumer strategy, battling counterfeit products, and rolling out immersive store experiences like the Cold Room. She also touches on their store expansion plans, resales intiatives, and product-line extensions.
By blending past insights with today’s updates, this episode offers a unique look at retail strategy in motion. Whether you’re tracking market volatility, retail M&A, or long-term brand positioning, this episode connects the biggest industry shifts with lessons from one of Canada’s most iconic brands.
Subscribe, listen, and stay ahead of retail’s twists and turns!

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Steve will be back on stage at Shoptalk coming up in Las Vegas at the end of March. Listeners can save on registration by using our discount codes below:
For Retailers & Consumer Brands go here and use code RBREMARK549
For General Admission go here and use code GAREMARK1399
Steve's 2025 Retail Predictions
About Carrie
Recognized as a dynamic and collaborative leader with an entrepreneurial spirit, Carrie is responsible for Canada Goose’s global commercial business, driving the company’s growth and customer engagement. She oversees the Regional Business units, Marketing & Experience, Public Affairs & Communications, Merchandising & Pricing, and Corporate Citizenship. In her previous role as President, North America, she established a high-performance team and led the region’s significant business acceleration. Carrie has also served as Chief of Staff and Chief Communications Officer, helping lead the company through critical initiatives including its successful IPO and development of its industry-leading Sustainable Impact Strategy. Prior to joining Canada Goose in 2012, she was a Senior Vice President at a North American communications agency specializing in coaching executives and building the brands of some of North America’s largest retail, technology and consumer goods companies. Carrie was named WXN Top 100 Most Powerful Women Canada in 2019 and serves on the Board of Directors of Trillium Health Partners Foundation.
About Us
Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling author of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.
Michael LeBlanc is a senior retail advisor, keynote speaker and media entrepreneur. Michael has delivered keynotes, hosted fire-side discussions hosted senior retail executive on-stage in 1:1 interviews worldwide. Michael produces and hosts a network of leading retail trade podcasts, including The Remarkable Retail Podcast, The Voice of Retail The Food Professor, The FEED powered by Loblaw and the Global eCommerce Leaders podcast. He has been recognized by the NRF as a global Top Retail Voice for 2025 and 2025 and continues to be a ReThink Retail Top Retail Expert for the fifth year in a row.


