Ethan Allen CEO Farooq Kathwari finds strength in focus
Business of Home Podcast
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Innovating Interior Design: Tech and Trade
This chapter explores the fusion of technology and personalized service in the interior design sector, emphasizing the importance of skilled designers and strategic trade programs. It discusses a unique membership initiative that empowers designers through sales percentages rather than traditional discounts, along with logistical support for product delivery. Additionally, the conversation addresses market challenges faced by furniture brands and underscores the significance of maintaining financial discipline amid fluctuating demands.
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