Introduction

In this episode, join us as we sit down with David Wheldon, an accomplished marketing leader with over three decades of experience.

David has served as CMO for several major brands, including Coca-Cola and Barclays, and has been recognized with numerous industry awards, including an OBE for his contributions to advertising. In this episode, we'll delve into David's journey, uncovering the pivotal moments, challenges, and insights that have shaped his career.

Hosted by industry veterans Ritchie Mehta and Mark Evans , we'll explore David's early career experiences and how they led to his eventual success as a CMO. We'll discuss his approach to building global brands and his strategies for navigating the complex and ever-evolving advertising world.